Lakeside & Tide by Jimmy Tomczak
Inspiration For Living Your Best Life Now
LETTING THE TIDE TAKE YOU
Like the tide on a lake, success ebbs and flows. Early in his career,
Tomczak found himself chasing the highs but running from the lows.
Finally, he realized that one of the biggest entrepreneurial risks he
could take would be to embrace and learn from both the highs and
the lows. As the business-minded know, with great risk comes greater
reward. By living in both the exhilarating ups and painful lows of
business, he came away with a strengthened sense of what he wanted.
Originally, as with many entrepreneurs, Tomczak, “wanted the fame,
fortune, and success, and [he] was willing to do whatever it takes
to get there.” At some point, he realized that rather than idealize a
perfect future, he needed to imagine what it would actually be like
to live in that success; more uncomfortably, he also needed to let
himself live in the possibility of failure. He had the wisdom to know
that meeting his business and financial goals wouldn’t mean existing
in a permanent victory lap. What would life be like at the top, really?
Why couldn’t he bring a successful mindset into his daily life now?
The story of Tomczak’s wrestling with his life, love, and business is
the story of Lakeside & Tide. Where some see success in the business
world as a sum of pure drive, shrewdness, and logic, Tomczak layers
in emotions, feelings, family and friends, and even poetry. He sees
the business world as, well, the real world—and he uses his real world
experiences to navigate its complex currents.