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Building a StoryBrand by Donald Miller

Clarify Your Message So Customers Will Listen

If your brand’s story is not clearly and effectively communicated, it will be filed away as irrelevant or confusing “noise” by your potential customers and you will lose business. Miller’s strategies are the best approaches to make a lasting (and profitable) impression on your customer. The seven-part StoryBrand framework is a method for consistently creating relevant and effective messaging. When used correctly, it will redefine the story your company is telling, invite customers into that story, and do more than sell a product/service –– it will change your customer’s lives and create brand evangelists that will last a lifetime.


Your Instructor


Donald Miller
Donald Miller

Donald Miller has helped more than 3,000 businesses clarify their marketing messages so their companies grow. He's the CEO of StoryBrand, the cohost of the Building a StoryBrand Podcast, and the author of several books, including the bestsellers Blue Like Jazz and A Million Miles in a Thousand Years. He lives in Nashville, Tennessee, with his wife, Betsy, and their dogs, Lucy and June Carter.


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