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Account-based Marketing is B2B by Sangram Vajre

Why B2B Marketing and Sales Is Broken and How to Fix It

In Bring Your Whole Self to Work, Mike Robbins pulls back the curtain
of the most effective teams on the planet. What do great leaders have in
common? What makes a team perform greater than its individual parts
would suggest? How do you solve problems before they arise? In short,
there are five key components that answer all these questions and more. To
bring our whole selves to work and therefore thrive, we must: be authentic,
utilize the power of appreciation, focus on emotional intelligence, embrace a
growth mindset, and create a championship team.


Your Instructor


Sangram Vajre
Sangram Vajre

Sangram Vajre is the founder of Terminus, a B2B consultancy that specializes in flipping funnels by capitalizing on the efficiency of account-based marketing. Sangram and Terminus have won numerous awards in their homebase of Atlanta, and have been included in the top 100 of the INC 5000.


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